Customer Says, ‘It Costs Too Much.’ Here’s How to Answer
Geoffrey James, inc.com

You can gen­tly trans­form world’s most com­mon sales objec­tion into a com­mit­ment to buy your prod­uct.

There’s a point in near­ly every sales sit­u­a­tion where the cus­tomer says some­thing like “it costs too much” or “the price is too high…